-Manage all media queries.
-Content development for all company online channels.
-Ongoing social media management.
-Strategic updates per social platform to talk to relevant audiences.
-Copy and creative development (video end-to-end development: storyboarding narrative, writing of the script, recording of voice-over, development of video and render for use across all required platforms).
-Prepare press statements and coordinate all media interviews across broadcast and print.
-Blog development (writing long-form content for the company website).
-Developing consistent social updates to achieve required goals: increased awareness, brand strength, and share of voice online.
-Explainer video delivered in budget and on time (end to end delivery: storyboarding narrative, writing of the script, recording of voice-over, development of video and render for use across all required platforms).
-Co-ordinating all speaking and media requests by providing media kits (prepared by our team) and developing interview questions and answers including sourcing all recordings for re-purposing on the client’s social platforms.
-Client training on presenting for broadcast platforms in interviews.
-Average video views on Linkedin: 500 unique views per video.
-Blog reach on the website: 40% of visitors over a three-month period.
-Average increase of unique visitors on Linkedin company page month on month: 30% in the last 12 months.
-Successful media coverage on Cape Talk, Power FM, Analytics Insight, Women and Home Magazine, and IFC Insights (World Bank Publication).
-Successful media liaison for company representation at the ICT Conference, CIO Roundtable, SAS Forum Twitter chat, and Oracle Leadership Webinar.